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Media Training, Coaching and Consulting

As successful Emmy-winning broadcasters and journalists with more than a century of experience, we know how newsrooms work. Storyteller Communications LLC co-founder and partner Joe Barnes managed television newsrooms in Los Angeles, San Francisco and Seattle and served as one of the country's premier news consultants for a dozen years. Under Joe's leadership, we provide coaching, consulting and training to businesses and non-profit organizations to get stories covered, to prepare for media interviews, and to ensure positive news coverage even in negative situations. Some of the specific services we provide are: Getting Your Stories Covered - Customized consulting to help you discover your most powerful stories, the back doors that get access to newsrooms, how to pitch stories that pass the "so what" test, why press releases don't work and what does. Secrets of Getting Positive News Coverage - Training and workshops in how to get your positive message across even in negative situations, the two words you should never say to a reporter and other tips that help you avoid becoming the victim of a soundbite. Crisis Communications - Training in how to react constructively when your organization faces a negative news situation including what to say, who says it, and when to say it. Also, coaching in the formation of a crisis communications plan that lists specific accountabilities and details who does what by when. Media Training - Personalized training with digital video cameras to prepare for media interviews, question and answer sessions, and important speeches. Also enhancement of verbal and non-verbal presentation skills to have your voice and body language convey the messages you want.